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Simile is a simulation 
platform for human behavior

Our AI-driven simulations help you understand how customers, employees or citizens might respond to change.

Platform

What we offer

Concept testing

Simile turns real-world data and interviews into custom models of people and populations that behave like the real world.

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Demand curve

Simile turns real-world data and interviews into custom models of people and populations that behave like the real world. Simile turns real-world data and interviews into custom models of people and populations that behave like the real world. [2]

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Feature prioritisation

Simile turns real-world data and interviews into custom models of people and populations that behave like the real world. [3]

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Brand perception

Simile turns real-world data and interviews into custom models of people and populations that behave like the real world. [4]

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Pain point discovery

Simile turns real-world data and interviews into custom models of people and populations that behave like the real world. Simile turns real-world data and interviews into custom models of people and populations that behave like the real world. Simile turns real-world data and interviews into custom models of people and populations that behave like the real world. Simile turns real-world data and interviews into custom models of people and populations that behave like the real world.[5]

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Competitive analysis

Simile turns real-world data and interviews into custom models of people and populations that behave like the real world. [6]

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About us
Our AI-driven simulations help you understand how customers, employees or citizens might respond to change. Test scenarios, pressure-test possibilities, and shape decisions with clarity and rigor in minutes.
Research

A trustworthy exploration of the future

Simile turns real-world data and interviews into custom models of people and populations that behave like the real world.

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Customers

What our customer say

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We started by checking the simulations against what we already knew. Once we saw the results lined up with previous research, they became a useful way to explore ideas earlier and more often. [1]
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Name Surname
Job title, CVSHealth
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We started by checking the simulations against what we already knew. Once we saw the results lined up with previous research, they became a useful way to explore ideas earlier and more often. We started by checking the simulations against what we already knew. Once we saw the results lined up with previous research, they became a useful way to explore ideas earlier and more often. [2]
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Name Surname
Job title, CVSHealth
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We started by checking the simulations against what we already knew. Once we saw the results lined up with previous research, they became a useful way to explore ideas earlier and more often. [3]
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Name Surname
Job title, CVSHealth
Careers

Join our team

We’re looking for talented individuals to help turn our foundational research into tools that shape real-world decisions.

Based in the Bay Area and New York.